This is the "all important" Title tag that helps Google (and other search engines) categorize the page and rank it among searches for the key phrase.
This is the short blurb of text that appears beneath the Blue, bolded underlined results when the page does come up in a search. It helps the user say to themselves "This 'echoes' my search phrase and pertains to the thing I am searching for".
These are the "hidden" phrases that further help search engines categorize a page. Google has publicly stated they no longer use keywords in this fashion, but other search engines still do, so they are still important to include with each page.
Not only is this text big and bold, it is "coded" to indicate importance to the search engines.
Career Advisors San Diego
Same thing with this sub-header text.
In San Diego, Career Advisors Can Make All The Difference In Your Job Search
It is weeks? Or months? Or maybe longer? That is, how long your job search has been dogging you. Maybe it's time for professional help to get you out of that slump and into the career of your dreams. Once you begin to see your work life as a "career" and not just a "job" will you see the optimum results. The career advisors San Diego has come to know and respect are Chessmen Career Movers. They will help you see things from a fresh perspective and steer you down the right path -- as they have with hundreds upon hundreds of others who have benefitted from their association with Chessmen. Well over two decades of success grooming San Diego job hunters to shine like the sun when they seek out and target the companies they want to work for, the jobs that they've only dreamed they could be called to interview for -- but most importantly -- the strategies they've learned that gets them called back for a second, third and fourth interview, and ultimately the job offer for their career path of choice.
Chessmen president Richard Knappen must have the golden touch! Just about everyone that chooses to work with Chessmen comes away with a renewed feeling of confidence in their job search resulting in an offer of a coveted position. Plus, the training and advice given is put to the test at perhaps the most crucial moment of the job hunt: the job offer. Strategies learned and practiced for this exact moment alone are worth their weight on gold! For example, check out Richard's wisdom on the simple topic of "What Do Employers Want To See?" as published in the San Diego Reader: The Last Résumé Standing. Simply brilliant!
Give Chessmen a call today at (619) 296-8828. Join the untold number of others who have secured the job of their dreams -- despite the odds against them. Work with the most trusted career advisors San Diego has ever known!
SEO PAGE MENU (not part of the actual SEO page.... Just here for review convenience!)